“人工智能+”网络生态治理体系变革:机理、挑战与对策
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国家自然科学基金面上项目“虚拟化身、心理预期与行为遵从:基于社会实验的网络游戏对用户合作行为的影响机理与治理机制研究”(72374123);清华大学计算社会科学与国家治理实验室资助项目“基于计算实验的智能社会治理若干重大理论问题研究与数据库建构”(CGlab20250003)。


Transformation of the AI+ network ecosystem governance system: Mechanisms, challenges, and countermeasures
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    摘要:

    在智能社会时代,人工智能推动网络生态治理从互联网生态治理范式向数智生态治理范式转型。本文基于“介质变革—结构重组—认知扰动—秩序适配—生态修复”五环分析框架,系统解释人工智能驱动网络生态治理体系变革的作用机理;识别中国情境下的主要挑战,提出相应对策建议。研究表明,人工智能首先改变内容与行动的生成介质,继而重组平台注意力结构,并进一步影响公众事实判断、情绪反应和价值认同,进而要求治理对象从末端内容扩展至数据、算法、模型、平台和智能体全链条,最终指向事实恢复、权益救济和制度学习意义上的生态修复。然而,我国也面临生成内容源头识别困难、平台结构性风险放大、公共事实基础受扰、制度规则衔接不足和生态修复韧性薄弱等挑战。针对上述挑战,我国的治理路径应在党的领导、人民至上、守正创新、法治护航和系统观念统摄下,吸收风险分级、系统性风险评估、组织风险管理、前端安全设计等国际经验,构建生成内容标识与模型测评、平台系统性风险评估、公共事实定性、分类分级监管、生态修复和国际规则合作相衔接的治理体系。

    Abstract:

    In the era of an intelligent society, artificial intelligence drives the transformation of network ecosystem governance from the Internet ecosystem governance paradigm to the digital intelligence ecosystem governance paradigm. Based on the five-ring analysis framework of “medium transformation—structural reorganization—cognitive perturbation—order adaptation—ecosystem restoration”, this paper systematically explains the mechanism by which AI drives the transformation of the network ecosystem governance system; identifies the main challenges in the Chinese context, and proposes corresponding countermeasures. The study shows that AI first alters the medium for generating content and actions, then reorganizes platform attention structures, further influences public factual judgment, emotional responses, and value identification, and ultimately requires governance targets to expand from end-stage content to encompass data, algorithms, models, platforms, and intelligent agents, ultimately pointing toward ecosystem restoration in terms of factual recovery, rights relief, and institutional learning. However, China also faces challenges such as difficulties in identifying the sources of generated content, amplification of platform structural risks, disruption of the foundation of public facts, insufficient alignment of institutional rules, and weak resilience in ecosystem restoration. To address these challenges, China’s governance approach should, under the guidance of Party leadership, people-first principles, adherence to principles while innovating, legal safeguards, and a systemic perspective, incorporate international experiences such as risk classification, systemic risk assessment, organizational risk management, and front-end security design to establish a governance system that links generated content identification and model evaluation, platform systemic risk assessment, qualitative public facts, classified and tiered supervision, ecosystem restoration, and international rule cooperation.

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孙浩,苏竣.“人工智能+”网络生态治理体系变革:机理、挑战与对策[J].中国软科学,2026,(9):68-82

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  • 在线发布日期: 2026-10-23
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