With the acceleration of global economy and the development of international free trade, the protection effects of tariff barriers and traditional non-tariff barriers are getting weaker gradually. New trade protection measures, Green Trade Barriers, have been a serious obstacle to the foreign trades of developing countries. So far, only when firms carry out Green Marketing to dynamically balance the interior resources and exterior environment, can they acquire the opportunities to survive and grow. Starting with the analysis of Green Barriers, the paper systematically analyzes the development of Green Marketing and the corresponding causes in China. Based on the analysis, it gives some advice on China's firms breaking Green Barriers by implementing Green Marketing, in order to help Chinese Enterprises carry on Green Marketing strategies.