The fifth plenary session of 16th Conference of CCP,on the basis of scientifically analyzing international competition conditions and domestic development stages,called to take self-innovation ability as the strategic basis of science & technologies development and the core task of industrial structure adjustment and transforming growth pattern;take the improvement of self-innovation ability and constructing innovative state as one of the key strategy of the future.In the furious world competition and struggling,the frontier is enterprises;the factor of success is the integral core competition forces of our enterprises,the key is the self-innovation ability.This thesis discusses several problems which our enterprises should pay attention to in the China's characteristic self-innovation,puts forward the policy proposal of cultivating self-innovation intellectual property & industry and promoting national brand strategy.