Abstract:The existing catastrophe bond pricing models are all based on the standard finance theory.The paper thinks that the study on pricing the catastrophe bond should be done by synthetically using standard finance theory and behav- ioral finance theory,and using of reference point effect theory should be especially paid more attentions.The paper has analyses on research paradigm of catastrophe bond pricing,effect of reference point effect theory being used in catastro- phe bond pricing method and composing of catastrophe bond' s reference price in pricing process.The author wishes that research production of the paper could accelerate progress of correlative studies.