In recent years,quality of feed is being concerned by public,the number of enterprise which adopted China Feed Product Certification varies in different areas.The purpose of this article is to analyze the drive mechanism of feed manufacturer adopting China Feed Product Certification,utilizing a negative binomial distribution maximum likelihood and a probit model.This study found that enterprise management,market size,regional feed production were the main factors influencing the regional numbers of manufacturers adopting China Feed Product Certification.Using a probit model,the research showed that the probility of enterprises adopting feed product certification was related with the market structure.The enterprise size and number of enterprises had a positive effect on the adopting behavior.